POSE: a social justice campaign

Graphic Design 2 class assignment: design a social justice campaign of our choice. The campaign needed three deliverables. The campaign of my choice was regarding the importance of access to healthcare for trans youth. The three deliverables designed were: poster series, animation for mall directory, and a website; merch for the campaign was also designed. The final required a book compiling all strategy, brand elements, and deliverables. The final book was printed as a saddle stitch book on 140lbs glossy cover weight paper for the covers and 90lbs semi-gloss text weight paper for the interior pages.

Deliverables

Poster Series

Animation

Poster Series

please reach out for a pdf of the full campaign book!

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Design Degree Project: GOOD GRIEF